Restaurant SEO Audit
Helping Restaurants Get Found Online
Running a restaurant today means more than great food and service; it means being visible when guests are searching. Perfectly Salted’s Restaurant SEO Audit is a one-time, comprehensive review of your digital presence designed to make sure your restaurant is showing up on Google, Yelp, TripAdvisor, Apple Maps, and voice assistants like Siri and Alexa. As part of the audit, we evaluate and optimize your profiles across these platforms, ensuring details, photos, categories, and keywords are accurate, complete, and working to maximize visibility.
What’s Included In
Restaurant Profile SEO Audit
Our Restaurant SEO Audit with Profile Optimization examines every touchpoint of your digital footprint and identifies opportunities to boost visibility, attract more guests, and increase reservations:
Website SEO Review – Deep analysis of your site’s structure, metadata, and content to ensure Google can crawl, understand, and rank you effectively.
Local GEO Audit – Evaluate your performance in “near me” and neighborhood dining searches across Google Maps, Apple Maps, and local directories.
Google Business Profile Optimization – Review and refine your categories, descriptions, photos, posts, and keywords to maximize search visibility.
Review Site Presence – Audit your Yelp, TripAdvisor, and Resy/OpenTable profiles for accuracy, completeness, and discoverability.
Voice Search Readiness – Test how well Siri, Alexa, and Google Assistant surface your restaurant when guests ask where to eat.
Actionable Recommendations – A clear, prioritized roadmap of next steps you can implement immediately to improve visibility and bookings.
Why SEO Matters
Guests no longer just type “restaurants near me.” They ask Siri where to eat, search Google Maps for “brunch in Sarasota,” scroll Yelp for “best rooftop dining nearby,” or tell Alexa to recommend Italian food in their neighborhood. In today’s dining landscape, most dining decisions are made online before a guest ever looks at your menu.
If your restaurant isn’t optimized across Google, Maps, Yelp, TripAdvisor, Apple Maps, and voice assistants, you’re invisible at the exact moment diners are deciding where to go. Competitors who appear in those searches will capture the walk-ins, reservations, and private dining inquiries that could have been yours.
Our SEO Audit ensures you don’t miss those opportunities. By reviewing your website, profiles, and search readiness, we position your restaurant to capture more covers, strengthen your reputation, and grow revenue through greater visibility everywhere guests are searching.
Who It’s For
New restaurants launching and needing a strong digital foundation.
Established restaurants looking to rebrand or refresh their online presence.
Hospitality groups that want consistent, optimized visibility across multiple locations.
Restaurants aiming to gain an edge in AI and voice search, where more guests are asking Siri, Alexa, and Google Assistant where to eat.
Results You Can Expect
After your audit, you’ll receive a detailed roadmap highlighting what’s working, what’s missing, and how to fix it. With improved visibility across Google, maps, and review platforms, you’ll:
Rank higher in “near me” and local dining searches.
Attract more walk-ins and reservations.
Strengthen your guest-facing reputation through optimized profiles.
Unlock accurate tracking so you know exactly which platforms drive covers and revenue.